Learn How ‘Buy Now, Pay Later’ is Transforming Online Shopping

Simple Return Policy

Another thing that is changing the whole structure of the eCommerce market is easy to return product policy of the online stores. When you want to buy a garment, you want to touch the fabric and look at how well you can carry it. The buy now pays later option allows them to buy the product of their choice and pay the amount later in days to come. 

 

But the groundbreaking phenomenon here is the return policy that makes it excellent for the buyer who wants a product for perfect fit and style. So, for example, if you want to buy a dress, you can order many dresses of your choice as you know you will pay the amount later. But when they reach your doorstep, you can return all the dresses you don’t like without wasting time returning the single one and waiting for the funds to receive and ordering the other one. 

Flexibility at the Checkout

The reason behind the abandoned carts online is only the cost. The carts are usually filled with the customers’ products, but the higher price makes them abandon these baskets. The BNPL option allows the customers to get as many products as they want and pay an equal amount of installments without any burden. 

The easy-to-pay methods increase the customer experience and provide a higher retention rate to the retailers. The customers get what they want without paying a higher amount of interest. The interest-free installments are the satisfactory experience that melts the heart of Millennials to make them purchase again from the same site and the retailer. 

Over to you

If you are a customer, you already know that the buy now pays later option adds beauty to the shopping experience with ease and flexibility in the payment method. If they want to enhance their sales, the retailer must adopt this system and offer flexibility to the customers for an enhanced experience. BNPL increases the lifetime value of the customer and provides long-term benefits to the retailer. Also, it becomes easy for the buyer to buy anything in affordable monthly installments without interest and extra charges.